5 quotes on the importance of design

So I am currently reading an amazing book you may or may not have already heard of called “A Whole New Mind” by Daniel H. Pink.  I’ve been mesmerized since I opened it and I would strongly suggest you go pick yourself up a copy ASAP.  But anyway, I’m anticipating a ton of related blog posts in the forecast so definitely stay tuned.  For now I’ve come up with a list of 5 quotes that I pulled from the Design section of the book to share:
#1 – “Design, stripped to its essence, can be defined as the human nature to shape and make our environment in ways without precedent in nature, to serve our needs and give meaning to our lives.” -John Heskett
#2 – “Good design is a renaissance attitude that combines technology, cognitive science, human need, and beauty to produce something that the world didn’t know it was missing.” –Paola Antonelli
#3 – “It is not true that what is useful is beautiful.  It is what is beautiful that is useful.  Beauty can improve people’s way of life and thinking.” -Anna Castelli Ferrieri
#4 – “Design is the only thing that differentiates one product from another in the marketplace.” –Norio Ohga
#5 – “Design correctly harnessed can enhance life, create jobs, and make people happy – not such a bad thing.” -Paul Smith

All good points about design and why it has become increasingly important in today’s world.